Posted in Industry January 29, 2020
Playson Teams Up with Betpoint Group
Playson, the Malta-based provider of casino games software, has entered into a partnership with Betpoint Group. As part of the agreement, Playson will make available its complete range of content, including hugely popular games such as Solar Queen and Red Chilli Wins, to Betpoint Group’s brands, namely, Justspin Casino and 21.com Casino.
Betpoint Group is a relatively new entrant, having launched its first gaming site in 2018 and an additional one, Justspin Casino, more recently. The company has achieved growth via marketing partner relationships and the creation of unique, high-quality products and designs.
Playson’s Success Story
Playson has made steady headway in the online casino industry with its European and Nordic market presence growing significantly. Its portfolio comprises over 60 HTML5 Omnichannel titles, and its licenses in Ukraine and Malta have driven its growth. Also, Playson boasts of having multiple licenses from top iGaming jurisdictions such as the UK Gambling Commission and the Malta Gaming Authority.
A Match Made in Heaven
Lars Kollind, business development manager at Playson, expressed his excitement about the alliance with Betpoint Group and their long-standing presence in the industry. “I’m sure our games will be a great addition to their burgeoning portfolio, and we look forward to a positive response from its players,” he added. Similarly, Karl Wijkmark, the CEO of Betpoint Group, welcomed the partnership stating that both the firms had agile teams that could cater to market demands and believed that it was going to be a great long-term relationship.
About Playson
Playson is an innovative software company focused on taking the online gaming world by storm. Its games boast state-of-the-art graphics, engaging bonus features, and fantastic audio that keep players on the edge of their seats. The company delivers first-rate video slots that are compatible with all devices, including PCs, smartphones, and tablets. Playson continues to expand its gaming offerings and is fast becoming a major player in the industry.
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